Photo by Jennifer Koskinen We do love a good photo contest, mostly because it gives you the excuse to peruse your old travel and adventure photos and take a few minutes to reminisce, but also because there’s usually the chance to win something really good. Enter the Mountainfilm Photo Contest. Leading up to this year’s festival, Mountainfilm is celebrating by hosting a three month...
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Tonight, we at Under Solen will join an estimated 1.4 billion people in tuning in to watch the Olympic Games Opening Ceremony. While the Olympics often get a bad rap because of the media circus surrounding them and the city-wide disruption and massive public expenditure for the country hosting the games, the ideals behind them are good — and still alive and kicking. Perhaps these are most...
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It’s Thursday, and that means that here at Under Solen we’ve been plowing through a long week of work. In the midst of staring at the computer, fighting a conservation battle and prepping calendars, spreadsheets, work plans and beyond, we needed a gentle reminder of why we do what we do. In fact what we do at Under Solen is something that’s been firmly on our minds all week. As...
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Under Solen re-launched with a new website today — and a new kick-ass team. Liz Cunningham, joined forces with us this month, and brings with her a powerful force. Formerly with Bioneers, Cunningham also helped to launch SheJumps.org and can shred pow like nobody’s business. Yep, that’s her hucking off a cliff above. Liz emailed me not long after Anna and I launched Under Solen. First...
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Have a soft spot for James Bond movies? Never had the chance to channel your inner spy? Now is the time! To raise money for their upcoming expedition, the Kamchatka Project is throwing one fancy fundraiser party. It’s an evening of gambling, salmon and espionage, with great door prizes and sweet gear on raffle. All the action happens March 13, 2010 and you’ll want to get your tickets...
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As part of our ongoing profiles section, we’re taking a look at people making a difference in the world of new media and are harnessing the power of web 2.0 to make positive change. Ross Borden is a perfect example. A founding member of the travel network, Matador, Borden turned a love for travel and a desire to help connect travelers into a dynamic and interactive new media powerhouse....
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What we do:
• Connect brands, causes and adventurers
• Create positive brand alignment with causes and ambassadors
• Consult on all forms of new media, including blogging, micro-blogging, Facebook, Twitter and viral campaigns, done from an informed and fresh perspective
• Develop content for brands to use within social network channels
• Fill a niche within the outdoor and nonprofit communities, structuring social marketing campaigns to harness the power of Web 2.0
• Organize and promote events and fundraisers
Learn more!