Running this hills of Orange County this morning, I found myself thinking about Under Solen’s concepts and visions around social media and marketing. The more I thought about how we work with our clients and with ourselves, the more the idea of diversity kept hitting me in the head, much like the heavy drops of water that fell from this morning’s fog. Our concept of social media...
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October has always been one of my favorite months because fall is such a dynamic season. The leaves are going through the mind-blowing process of changing colors, perspectives are rich as we leave the playful months of summer by preparing emotionally and perhaps physically for winter and the down jackets begin to become a reality once again… which is never a bad thing! Although there are...
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Love from under solen I saw a post from a friend on Facebook as the news spread of Steve Jobs’ death and all that it said was “iSad”. This simple and clever post made me laugh while the rest of the world was/is mourning the passing of an exceptional thinker. From this laughter came deep gratitude for all of the people that are in our lives and who fill it consistently...
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More than seasons seem to be changing these days and here at Under Solen we are taking it all in and watching it happen. The raspy voice of Dylan filled my head as I took note of the crisp fall air, the infiltration of political signs littering yards and the multitude of people being swallowed by their phones while on my run this morning. The fourth verse of Dylan’s song, Times They Are...
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For our Portland friends, here’s an event you’ll definitely want to check out. We’ve mentioned Mountainfilm before, but what’s really cool about the film festival is that they take the whole thing on tour, giving people that can’t make it to Telluride to experience some of the amazing films and inspiring messages. Mountainfilm on Tour will be in Portland this...
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"Everything... in the photograph -- trees, bushes, all the animals and plants in the forest and the water -- contains ocean nutrients from salmon." -- Carl Safina in the LA Times. © Save Our Wild Salmon We live in an amazing place and nothing quite drives that point home like working with people who are passionate about their causes — be they businesses, advocates or adventurers. So,...
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What we do:
• Connect brands, causes and adventurers
• Create positive brand alignment with causes and ambassadors
• Consult on all forms of new media, including blogging, micro-blogging, Facebook, Twitter and viral campaigns, done from an informed and fresh perspective
• Develop content for brands to use within social network channels
• Fill a niche within the outdoor and nonprofit communities, structuring social marketing campaigns to harness the power of Web 2.0
• Organize and promote events and fundraisers
Learn more!