Providing dynamic new media strategies
Dawn at Little Redfish Lake in the Sawtooth Valley of Idaho. © Neil Ever Osborne Need a little inspiration this Friday? Here are two stories that are sure to get the job done… From the Save Our Wild Salmon blog: Snake River sockeye make an epic migration each year to Redfish Lake in the Sawtooth Valley, climbing nearly 7,000 feet and swimming more than 900 miles to get there. To get a...
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We are the last generation who gets to decide if we’re going to save endangered species for future generations. With 100 species going extinct every day, we better start taking that responsibility more seriously. We’re it folks. The actions we take today will directly affect our environment and all of the species that we share our world with. So start now! Today is Endangered Species...
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“It’s time to fight for salmon. It’s time to fight for us. It’s time to fight for our future.” — John Kitzhaber, former governor of Oregon and currently running for a second term. Sometimes you have to roll with the punches… And sometimes you’ve got to fight. Wild salmon are fighting to survive right now. They’re doing their part. It’s time to do ours....
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It’s been nearly 20 years since Patagonia teamed up with Save Our Wild Salmon to take on what seemed like the impossible: remove four dams on the Lower Snake River to clear a path for Idaho’s iconic salmon. Today, we’re closer than ever to making it all happen. And Patagonia has remained an unwavering ally. So, why these fish? Why these dams? Snake River salmon have the most...
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Just one week ago we were busy rappeling into a canyon in Canyonlands, Utah. That’s right, we took the necessary time to unplug, which we all know is an important part of living a balanced life in the new media age. We’d like to thank our friends at Osprey for hosting such an excellent backcountry trip; just how fun it was is proved by the photo series below. You can check out more...
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Photo by Matt Leidecker Save Our Wild Salmon and Mountain Khakis are running a pretty cool contest during the month of April that’s 100% focused on river love, and all you have to do in order to take part is submit a shot of your favorite river. If you do, you score the chance for a pair of MK’s newest Snake River Pant. And of course, you’ll get some much deserved fame. If you...
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john besmer on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: Excellent work under solen (again!). Thanks! And James, why is it that we in...
James Edward Mills on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: Thanks for putting together this comprehensive list ladies. You just saved...
SFindle on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: National Geographic Explorer and CORDURA(R) brand Goodwill Ambassador Helen Thayer...
What we do:
• Connect brands, causes and adventurers
• Create positive brand alignment with causes and ambassadors
• Consult on all forms of new media, including blogging, micro-blogging, Facebook, Twitter and viral campaigns, done from an informed and fresh perspective
• Develop content for brands to use within social network channels
• Fill a niche within the outdoor and nonprofit communities, structuring social marketing campaigns to harness the power of Web 2.0
• Organize and promote events and fundraisers
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