Providing dynamic new media strategies
Here at Under Solen we get to hang out and work with some pretty inspirational people. Allie Bombach is certainly part of that crowd. A fellow 20-something-kick-ass-female-that-does-her-own-thing, Allie is taking on the world of adventure, video camera in hand. Beyond running Red Reel Video Media, she’s currently working on one of the most intriguing projects we’ve come across in...
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Photo courtesy Save Our Wild Salmon. © Matt Leidecker I started my love affair with rivers at a very early age — spending every day possible splashing, swimming, boating or camping on wild waterways in the Inland Northwest. My mother and I used to stand on the bridge above Spokane Falls and let the spray hit our face. And I’ll never forget the day she told me that salmon used to make it...
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Kick-ass photo of Spirit Falls on the Little White Salmon River. © Erik Boomer When you’re constantly working with a bunch of crazy cool adventurers and causes, how can you not be inspired to get out and explore? So, we thought we’d take this week to highlight a couple of groups that exemplify the phrase “work hard, play harder.” The Epicocity Project is best known for...
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Have a soft spot for James Bond movies? Never had the chance to channel your inner spy? Now is the time! To raise money for their upcoming expedition, the Kamchatka Project is throwing one fancy fundraiser party. It’s an evening of gambling, salmon and espionage, with great door prizes and sweet gear on raffle. All the action happens March 13, 2010 and you’ll want to get your tickets...
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"Everything... in the photograph -- trees, bushes, all the animals and plants in the forest and the water -- contains ocean nutrients from salmon." -- Carl Safina in the LA Times. © Save Our Wild Salmon We live in an amazing place and nothing quite drives that point home like working with people who are passionate about their causes — be they businesses, advocates or adventurers. So,...
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James Balog of the Extreme Ice Survey will speak next Friday at The Conservation Alliance's breakfast in Salt Lake City. The Extreme Ice Survey is the most wide-ranging glacier study ever conducted using ground-based, real-time photography. This week at Under Solen, we’ve been gearing up for next week’s Outdoor Retailer show in Salt Lake City. While all of our heads will be...
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john besmer on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: Excellent work under solen (again!). Thanks! And James, why is it that we in...
James Edward Mills on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: Thanks for putting together this comprehensive list ladies. You just saved...
SFindle on Where to Get Down (And Dirty?) At Outdoor Retailer: Your Guide To Happy Hours and Beyond: National Geographic Explorer and CORDURA(R) brand Goodwill Ambassador Helen Thayer...
What we do:
• Connect brands, causes and adventurers
• Create positive brand alignment with causes and ambassadors
• Consult on all forms of new media, including blogging, micro-blogging, Facebook, Twitter and viral campaigns, done from an informed and fresh perspective
• Develop content for brands to use within social network channels
• Fill a niche within the outdoor and nonprofit communities, structuring social marketing campaigns to harness the power of Web 2.0
• Organize and promote events and fundraisers
Learn more!