Providing dynamic new media strategies
When it comes to the lull of the middle of the week, we all need some inspiration. So here at Under Solen we’ve decided to bring you a weekly dose of inspiration to fuel your wanderlust. It might be a video, a photo or even a quote; anything we can find to get you inspired to get out and go! This week it’s this beautiful video shot in Norway by Leif Johan Holand. Thanks to MatadorTV...
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It’s Thursday, and that means that here at Under Solen we’ve been plowing through a long week of work. In the midst of staring at the computer, fighting a conservation battle and prepping calendars, spreadsheets, work plans and beyond, we needed a gentle reminder of why we do what we do. In fact what we do at Under Solen is something that’s been firmly on our minds all week. As...
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This week is a crazy combination of social media presentations and Outdoor Retailer for us… Over the weekend we got to check out the fine city of Boise. Nice people + good skiing + an amazing breakfast join = a pretty great place to visit. But while the rest of the world hunkered down and celebrated MLK day today, we parked it at Big City Coffee and prepped for the rest of the week....
read more[vimeo vimeo.com/8557140] Really excited about this travel video produced for us by Daniel Fox (thank you!!!) and hosted over on MatadorTV. It features our very own Anna Brones checking out the backcountry cross country ski and snowshoe trails near Mt. Rainier National Park. The trail system and the fabulous, and warm, huts that you can stay in are maintained by Mt. Tahoma Trails Association...
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Photo by Jennifer Koskinen Art + Adventure + Culture + Environment. Does it get any better than that? In its 32nd year, Mountainfilm Festival is so much more than a film festival. It’s a four-day six-senses experience of all those things we love: art, adventure, culture and environment. With the motto “Celebrating the Indomitable Spirit” it’s hard not to get excited. The...
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Thanks to the folks at Gadling for brightening up this cold, winter afternoon with a cheery post about Amsterdam’s Floating Flower Market. We love Amsterdam’s flowers! From Gadling: Amsterdam’s Singel canal, which in the Middle Ages encircled the city as a moat, is home to the world’s only floating flower market, Bloemenmarkt. The stalls sit like large, partially-enclosed...
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Lola on New Site + New Team, We’re Ready To Rock!: Grattis! on the new site and team members. Here’s to a fantastic 2010 for Under Solen. Skål
Julie on How to Be an Explorer of the World: Thanks so much for sharing this. It totally applies to my life and work, as well as to what I do with Matador!
Nancy D. Brown on New Site + New Team, We’re Ready To Rock!: Congratulations on your new site. Keep me in mind when you have clients introducing new travel-related products....
What we do:
• Connect brands, causes and adventurers
• Create positive brand alignment with causes and ambassadors
• Consult on all forms of new media, including blogging, micro-blogging, Facebook, Twitter and viral campaigns, done from an informed and fresh perspective
• Develop content for brands to use within social network channels
• Fill a niche within the outdoor and nonprofit communities, structuring social marketing campaigns to harness the power of Web 2.0
• Organize and promote events and fundraisers
Learn more!